by webSaver
February 27, 2023
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The overall Canadian inflation rate seems to be cooling, unfortunately for Canadians that eat, the price of food continues to soar as published in the most recent data from Statistics Canada. The agency said food prices were up 11.4% year-over-year in January and food inflation has outpaced general inflation for 13 months in a row.
Canadian consumers are feeling the pain and seeking ways to save money by using grocery coupons, cashback offers, switching brands, buying on sale and other ways.
The average family of four will spend $1,065 more on groceries this year. That’s on top of the additional $1,421 they had to spend on groceries last year.*
68% of Canadians want more grocery coupons and would use them if available.*
Canadians are making food choices based on their ability to save money and will try new brands, and switch brands or product categories to do so.
In these challenging times an effective coupon strategy is a great way to keep your customers and build loyalty.
With webSaver Coupon Solutions you get:
- All consumer favourite coupon formats to choose from: Print at Home, Mail to Home and paperless Cashback offers.
- The experience of 10 years and over 150 Million Coupons issued. We know Coupons and how to make them work for your brand.
- Be up and running in days with a seamless, fast and simple deployment.
Online coupons and cashback offers are a great way to attract, engage and retain your best customers. Keep your customers for the long term and put the power of coupons to work for your brand with help from the coupon experts at webSaver.ca.
* Canada’s Food Price Report 2023, 2022 (Agri-Food Analytics Lab)
With over 10 years leading the Canadian online coupons marketplace and 150 Million coupon issued we know coupons. We’ve worked with 90% of Canada’s leading consumer packaged goods brands providing them with the online coupons and cashback offer solutions that generate real value for their business. Whether your strategic objective is customer acquisition, customer lift (Increased transaction size and frequency) or customer retention webSaver can help.
